With a 27-year history across diverse sectors and market conditions, Easan Katir, a Registered Investment Advisor, manages wealth for families, individuals and retirement plans. He has appeared on CNBC and Bloomberg television and co-hosted a syndicated radio talk show "It's Your Money". He has conducted extensive studies and analyses of the markets, and has written about behavioral finance, based on three years of personal mentorship by the legendary Ed Seykota. Some activities were in private markets: He developed and sold a 240-home subdivision in California. During the '90s he managed an emerging markets fund in London. In the 80's Katir owned a majority interest in a chain of retail franchise stores, which merged with a public company.

He graduated from the University of Southern California financial planning program in 1985, and earned a CFP designation the same year. Before embarking on his finance career, Katir did varied work: journalist, musician, goatherd, beekeeper, monk, waiter, horse trainer, and studied ontology in America, Europe and Asia.

This year Katir, a fourth-generation Californian, celebrates 30 years of marriage, has two grown children, is active in community charitable work, and served as a Budget & Finance Commissioner for the City of Davis, California.